User Research for Product Management

User research is one important part of product management.It helps in understanding user needs, their pain in using product, their thoughts about product and also in understanding how they are using the product.It helps in properly knowing whether a product is valuable or not and for whom the product is.It helps in getting data which will be helpful in getting insight about product and user behaviour.

Why is User Research important?

  • It helps in understanding user’s requirement and focusing on it in order to improve user experience

How can User Research help PMs?

  • By helping in determining needs and requirement of user

Objectives of User research?

  • It helps in making better and smart decisions regarding product or feature by taking into consideration insights from user research and putting it into the product roadmap.

Types of User Research:

  • User Interviews : Taking interviews of potential users by asking them relevant questions regarding product and understanding their thoughts and feelings about product.

User research is quite helpful for product development as it helps in creating product which will be helpful and valuable for users. It helps in reducing errors and avoiding mistakes which may reduce performance of a product. It helps in improving product time to time by considering valuable feedback from users.

Hope you find this article helpful. Keep learning!



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